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STAGWELL BUYS NIELSEN MOBILE ASSETS, CREATES HARRISX

mrweb: June 15, 2017
US investment advisory company The Stagwell Group has acquired Nielsen's Mobile Insights Survey and Total Communications Survey, which will relaunch under the name HarrisX. Terms of the deal were not disclosed. Stagwell was formed in 2015 by Penn Schoen Berland co-founder Mark Penn. Soon after launch, the firm acquired Nielsen's entertainment research subsidiary NRG; and in January, it bought the Harris brand and Harris Poll from Nielsen. As part of the latest deal, HarrisX will…

PRESS RELEASE: STAGWELL MEDIA LLC ACQUIRES SELECT MOBILE RESEARCH ASSETS FROM NIELSEN, LAUNCHES HARRISX

June 14, 2017
STAGWELL MEDIA LLC ACQUIRES SELECT MOBILE RESEARCH ASSETS FROM NIELSEN, LAUNCHES HARRISX HarrisX to provide leading insights into key telecom markets and mobile device usage Mark Penn to act as Chairman and Dritan Nesho named CEO of HarrisX June 14, 2017 - The Stagwell Group (http://www.stagwellgroup.com/) today announced its fund, Stagwell Media LLC, has acquired certain mobile research assets from Nielsen, specifically the Mobile Insights Survey and the Total Communication…

PRESS RELEASE: STAGWELL MEDIA LLC ACQUIRES SELECT MOBILE RESEARCH ASSETS FROM NIELSEN, LAUNCHES HARRISX

The Stagwell Group: June 14, 2017
STAGWELL MEDIA LLC ACQUIRES SELECT MOBILE RESEARCH ASSETS FROM NIELSEN, LAUNCHES HARRISX HarrisX to provide leading insights into key telecom markets and mobile device usage Mark Penn to act as Chairman and Dritan Nesho named CEO of HarrisX June 14, 2017 - The Stagwell Group (http://www.stagwellgroup.com/) today announced its fund, Stagwell Media LLC, has acquired certain mobile research assets from Nielsen, specifically the Mobile Insights Survey and the Total Communication…

PRESS RELEASE: HARRIS ANNOUNCES NEW EXECUTIVE LEADERSHIP TEAM

The Stagwell Group: May 15, 2017
HARRIS ANNOUNCES NEW EXECUTIVE LEADERSHIP TEAM John Gerzema and Will Johnson will become co-CEOs Mark Penn named Chairman   May 15th, 2017 – Harris Insights & Analytics, a leading public opinion, corporate, brand and reputation strategy firm, today appointed a new executive management team. John Gerzema and Will Johnson will become co-Chief Executive Officers.  Mark Penn, Managing Partner of The Stagwell Group, will become Chairman. Jonathan Gardner will serve as…

PRESS RELEASE: MMI AGENCY ANNOUNCES STRATEGIC INVESTMENT FROM STAGWELL MEDIA, LLC.

MMI Agency: April 28, 2017
HOUSTON, TX, April 28, 2017. MMI Agency (http://www.mmiagency.com), a leading media innovation agency headquartered in Houston, Texas, announced today that Stagwell Media, LLC has acquired a minority stake in the company. “MMI Agency is a new breed of marketer that combines data, creative and media innovation to connect leading brands to influential consumers,” said Mark Penn, Managing Partner and President of The Stagwell Group. “MMI Agency is the type of…